Your Head
This PSA campaign, “Your Head,” addresses the tendency of many teens to let negative thoughts snowball. These three spots (:60, :30 and :15) “look inside” a troubled teen’s head with live video and animated embellishments–to illustrate how anxieties can dominate a teen’s outlook and – if left unchecked – can push out good feelings and take over.

“Your Head,” urges teens to respect their own heads – and offers practical, proven ideas for purging negative thoughts, and how teens can take steps to replace depressing feelings with a more upbeat outlook.

“Your Head” encourages teens to not ignore depression by “keeping it all in.” Teens can take the first recovery steps themselves. These steps can begin by sharing their issues with trusted friends and adults and talking through their depression.

Another solid first step to recovery is to visit YourLifeYourVoice.org – the national youth care organization from Boys Town, established a century ago with locations in communities across America. Its purpose is to “save children and heal families.” Through the decades, Boys Town has counseled and cared for tens of thousands of troubled youths.

Connect More
In today’s fast-paced world, staying connected with your kids is more important than ever-and sometimes harder than ever. That’s why this PSA encourages parents to build strong, open lines of communication through everyday conversations. When kids feel heard in the small moments, they’re more likely to open up about the big ones.

This PSA empowers parents with a simple, practical tool: weekly conversation starters from Parenting.org. Designed to fit into busy lives, these prompts help parents spark meaningful dialogue, strengthen emotional bonds, and better understand their children–especially during times of growing stress, anxiety, and mental health challenges.

From silly to serious, these conversation starters make it easier to get past one-word answers and build deeper relationships. Families will laugh together, learn more about each other and lay the groundwork for lifelong connection.